Cougar Life Dating Review – for singles on the prowl

Started in 2006 in Canada, Cougar Life dating is specifically aimed at older, more experienced women who have a preference for dating younger men, and vice versa. As attitudes have changed towards ‘cougars’, they’re no longer regarded as predatory and instead are now celebrated as strong, independent women. Likewise, the younger men who prefer an older, more experienced woman are happier to publicly admit their preference for more mature partners and as a result, there are a gaggle of dating sites for this particular category.

Alternatives to Cougarlife

However, our Cougar Life review has revealed that this particular site has its advantages over many of the others on offer. There’s no age restriction and as long as everyone is completely honest about what they’re looking for in an encounter, it’s a relaxed, well-structured site with a strong online presence, good levels of security, and an easy-to-use app.

Cougars may be on the prowl for younger men, but this site also enables younger men who prefer the company of older women to find what they’re looking for, too. The site has now become one of the largest cougar dating sites in the world, with both cougars and ‘cubs’ (as they refer to younger men) finding both one-off liaisons and longer-lasting relationships.

Check out our ranking table for the best cougar dating sites!

Our Summary

When we started our review, we were expecting to find just another cougar dating site aimed at mature women seeking younger lovers. However, it’s less frivolous than many other sites and takes the act of pairing up potential partners far more seriously than most.

As older women become more confident about their sexuality and remain sexually active for longer, sites and apps such as Cougar Life are becoming less of a niche market place, and more accepted and open. The average age of women on the site is the mid-40s, but there are some who are in their early 30s, while others are in their 50s.

Because the site actively promotes the concept of eliminating age-related issues and bias in dating, it’s an open, relaxed and pro-active forum for older women who may have been marginalised by other sites based entirely on their age. While there are plenty of 40 and 50+ sites out there, you’ll rarely find any that provide matches for inter-generational relationships between older women and younger man. Cougar Dating offers exactly this, making it a forward-thinking and progressive site that’s trusted by over half a million users around the world.

🆓 Free services and paid services

You can start your Cougar Life Dating experience with the free basic membership, but as with all freebies, that means you won’t be able to access most of the features such as virtual gifts and personal messaging. Free membership basically allows you to view other members’ profiles, and that’s about it.

To get access to the full selection of services, you can choose from a one-month, three-month or 12-month membership, which opens a lot of doors when it comes to features and accessibility. Our advice is to go for a month membership and see if you like what’s on offer.

💰 Prices

  • A single month membership currently costs 40 AUD
  • A three-month deal will cost you 90 AUD
  • If you sign up for the year it’ll cost you 144.00 AUD, which works out at around 12 AUD / month.

Type of membership

Free – very limited access, with no opportunity to use key features such as ‘Find A Date’, virtual gifts, or private messaging.

Paid membership – gives you access to all of the site’s features, and allows you to talk in real-time to other members, send virtual gifts, and exchange photos.

VIP membership – gives you full access to all of the site’s functions, including a priority messaging service that puts your emails at the top of your chosen recipients’ alert lists.

💡 How to reduce costs at Cougar Life Dating

The easiest way to keep costs to an absolute minimum is to sign up for the basic free membership deal. Bear in mind, though, that you’ll get almost nothing for your money except your own limited profile, and the chance to look at other members’ profiles.

Paid membership opens things up, and while the single monthly deal is quite expensive at $40, if you think you’ll get plenty of mileage out of the site then the best way to cut your monthly fees down to just $12/month is to go for a yearly subscription. That gives you a saving of 70% on the single monthly cost, but does commit you to a years’ membership of the site.

📊 Membership structure

As you’d expect from this type of site, your average members will either be mature women in their 40s, or younger men who love the idea of dating a ‘MILF’ or a woman looking for younger lovers. There are, however, women in their early 30s on the site, so there’s quite a wide range of users.

Currently, there are over 500,000 users although there are new members joining every month, making it the biggest cougar dating site of its kind.

✍️ Registration

Registration is very quick and easy.

  1. Go to the homepage. Scroll down to the ‘Join Free Today’ button.
  2. Complete the registration form (‘Let’s Get Started’) and click ‘I Agree’ to the terms and conditions
  3. Choose a user name.
  4. Then add in a few details about yourself, such as location, hair colour, body type, etc. You can then upload a photo, Our top tip: if you want to make the most of the site, be prepared to upload some pictures, and be open about the kind of information you provide.
  5. Start browsing for free.

One big plus for the site is that, unlike some others, you don’t have to fill out everything at once. If you decide to go for fully-paid-up membership and get serious on the site, you can go back and update your profile as you wish. With other sites often locking your profile once you’ve completed the basics, this is a big advantage in our opinion, and one that members like.

📱 User-friendliness

Cougar Life Dating is a very easy-to-use site, which makes it blissfully easy to navigate around, contact and talk to people, and see profiles. The user buttons are clear, taking you straight to the part of the site you want to go to, while updating your user profile can be done at any time, making it much more accessible.

There is a clear sitemap available at the bottom with hot-links to pages such as FAQs and the site blog, which is fun and interesting to read.

The App

As so much online dating happens on the move, having an effective app is just as important as a strong website. Our Cougar Life App review found it to be well laid out, both Android and iOS compatible, and available easily on the AppStore or Play Store, depending on your OS. It’s free of the usual, and often irritating bells and whistles, making it easy to browse on the move. We particularly like the fact that the ‘Find A Date’ feature is also available on the mobile app, making it a worthwhile addition to your phone or mobile device.

✉️ Contacting users

It’s simple to contact users once you’ve signed up for a paid membership deal, although if you stick with the free option it’s not so easy. However, once you have signed up you can chat in real-time, use the ‘Find A Date’ option to see if there’s a possible date in your area, share private photos with people who grab your interest, and even use priority messaging and virtual gift options.

The Advanced Search option lets you really narrow down your search criteria so that you are matched with people who really are kindred spirits looking for the same kind of relationship.

picture of a pretty mature woman in the frontseat of a car, smiling into the camera. it is also the landing page of cougar life . com

👍 Pros and cons 👎

What we like

  • Excellent customer support that’s available through both email and phone
  • Over half a million users and more registering every month
  • It breaks down the barriers between inter-generational dating between younger men and older women
  • Non-judgmental, relaxed and very pro-active that encourages women to make the first move
  • The profile can be easily reviewed and changed at any time
  • The instant messaging and real-time chat feature

What we don’t like

  • Searches can be a little basic, unless you use the Advanced search feature
  • There are no background checks so there may be fake accounts on the site
  • Free membership is very limited in terms of accessibility to the site’s features


What is Cougarlife com?

Cougarlife is a dating app and site for older women and younger men who want to date, form relationships, and chat. It’s specifically designed for mature women who still have sexual desires for younger men.

Is the Cougar dating app free?

Yes and is available for both iOS and Android.

How to delete a Cougarlife account

1. Login to your account, click on the avatar on the top right and select My Account Settings from the dropdown menu
2. Click on the “Account” tab
3. Click on Deactivate your account, and then click on the bottom link (“If you are sure you want to deactivate your account, click here.”)
4. Click Deactivate account button. If you still want to proceed, click the OK option to deactivate your account

How long does it take to have an account approved?

Once you’ve completed your registration, it takes approximately 24 hours for the account to be approved.

How to delete a Cougarlife account on mobile

Members have reported that it is difficult to delete a Cougarlife account from a mobile device, so our top tip is to access the website via a laptop or PC and delete your account from there.

ℹ️ Company info


Head office:
Cougar Life, Ruby Life Inc., PO Box 67027, Toronto, ON Canada, M4P 1E4
Customer Service numbers:
North America: 1-877-740-3176
Australia: 1-800-260-382

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